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Farm Supplies Team

Whatever the products on your wishlist, we bring our heavyweight procurement expertise to bear to get what you need – on site or in the office – for your existing business or new venture.

Danielle Groom

General Inputs Specialist

I joined Affinity in 2023, with over 20 years’ experience helping customers better understand products and services.

I’m patient, friendly and personable. I’m passionate about listening to and understanding our customers, which means I can intervene, communicate and respond appropriately to their needs. I love helping to keep our customers warm and being part of the fabulous Affinity team.

richard bradford

Richard Bradford

General Inputs Specialist

Members can draw on my 35 years’ knowledge of the building materials trade.

I started out as a Saturday boy at Jewson when I was still at school. I held various positions for my 20+ years at Jewson, before leaving to join the then Anglia Farmers as a buyer working with Nigel Brighton on the ‘miscellaneous’ desk. Since then building materials procurement at AF has gone from strength to strength and I’m very happy to assist Members with whatever they are building in their business and share my expertise.

steven bardwell

Steve Bardwell

General Inputs Coordinator

I enjoy building the procurement relationship that get buildings of all types built on budget and on time.

I bring experience from over 15 years in the building and construction and was the main contact for AF at Jewsons before starting at AF. Over my career, I‘ve dealt with a vast range of products for many projects, both large and small, and built up a wide range of knowledge on ‘all things building’.

darren

Darren Maclaren

General Inputs Procurement Manager

Each of us is a key piece of the AF General Inputs jigsaw to service you, our Member, to the highest standard. 

With AF for over 9 years now, previously I worked for each of the big 3 national builders’ merchants. So I’ve accumulated over 25 years’ experience in the industry. I’ve managed teams of varying sizes and I’m confident this AF General Inputs team has the right skillset to give excellent service.